Yahoo Search Marketing Launches in India
Yahoo has finally woken upto search marketing in India but although Yahoo is a leader in display marketing its share of Indian searches i...

https://www.ideasmarkit.com/2008/05/yahoo-search-marketing-launches-in.html

For the uninitiated Search marketing works something like this
Advertisers bid on keywords they predict their target market will use as search terms when they are looking for a product or service. When a user types a keyword query matching the advertiser's keyword list, or views a page with relevant content, the advertiser's ad may be shown. These ads are called a "Sponsored link" or "sponsored ads" and appear next to or above the "natural" or organic results on search engine results pages.Advertisers only pay when a user actually clicks on an ad to visit the advertiser's website.
This works best for small and medium business whose concerns are not to build brand image but to generate sales leads
Related Reads
Analysis of Search Engine Advertising in India
Google India's Local Ad campaign
1 comment
Do you still use free service like blogspot.com or wordpress.com but
they have less control and less features.
shift to next generation blog service which provide free websites for
your blog at free of cost.
get fully controllable (yourname.com)and more features like forums,wiki,CMS and email services for your blog and many more free services.
hundreds reported 300% increase in the blog traffic and revenue
join next generation blogging services at www.hyperwebenable.com
regards
www.hyperwebenable.com
Post a Comment