Future of Social Networking in India: Has Orkut peaked

Social Networking is the most important factor of growth of internet in India a Juxt Consult survey found that nearly 50% of traffic in Indi...

IPL ready for a 160 crore Marketing Blitz

After the buzz surrounding the auctions Indian Premier League is setting it up for a huge marketing campaign from March. Mint reports on how...

Adidas China Wonderful Ad

Take a look at this brilliant award winning print ad from Adidas China as part of "Impossible is nothing" campaign. This really pu...

Mentos Its Funny

I love Mentos for the way they have turned out humorous and unconventional ads and they never disappoint. The latest commercial of Perfetti ...

Cool Viral Marketing: SimplyMarry

Riding on the premise that young people today look for a 'metro-minded' match, SimplyMarry.com -- the matrimonial site of Times Bu...

Viral marketing HCL

HCL has been trying over the last year to improve its brand image among perspective employees as part of which it had a disastrously unbelie...

Pepsi's Star studded Youngistan

The latest ad from Pepsi features long-time brand ambassador Shah Rukh Khan along with the two hot stars of the moment, Ranbir Kapoor and De...

Viral marketing: Bingo

ITC's Bingo has always been known for their adoption of different mediums and having a different kind of advertising strategy compared t...

Digital marketing Buzz: Advergaming

Advergaming is the practice of using games to advertise a product, organization or viewpoint.Its the latest technique in digital advertising...

Orkut as a means of youth marketing in india

Its official rather than fighting Orkut as a youth hangout place various youth mediums like MTV and FM radio stations are extending their pr...

Valentine Day special ads: How to propose to a girl

This Nokia 7650 ad is one of the finest piece of emotional advertising besides being a showcase of a smart solution to the perennial questio...

Valentine Day Special Ads: Vodafone

Vodafone has released a simple and sweet ad for musical greetings targeted at couples during the valentine week the feature of this campaig...

Trend: Online Marketing What works and what doesn't

Even though you may have decided on using online marketing but making a decision on what kind of media to utilize to maximize Return on Inv...

Nokia versus Google the battle of mobile web

Once Google released its Android platform and openly said that the future focus is on mobile the final stone was set now Nokia views Google ...

Amazing Indian Innovators

An amphibious bicycle, a pedal-operated washing machine and other similar small but novel inventions have taken place in interiors of India ...

Viral marketing : Sony's Chaalbaaz No.1

Sony Entertainment Television (SET) India tried its hand at Social Media Marketing when it launched its comedy reality show, "Champion ...

MotoYuva W230 Ad

Motorola has launched a new campaign for the second phone in its ‘Yuva’ series – MotoYuva W230. This MP3 player phone is priced at Rs 3,050 ...

Gureilla marketing : Reliance Insurance

Guerrilla Marketing as a term means An unconventional way of performing marketing activities on a very low budget by relying on time, energ...

Trend: Indian Consumers favour Net research for gadget buys

According to the Microsoft Digital Advertising Solutions’ Consumer Electronics Survey conducted by Synovate during August to October 2007 fo...

Lays launches Chala Change Ka Chakkar

Stung by growth of ITC's Bingo Lays has kicked off a marketing campaign “Chala Change Ka Chakkar”, which the company claims is its bigg...

Microsoft Bids for Yahoo what are the Implications

Microsoft has pounced on slumping Internet icon Yahoo with an unsolicited takeover offer of $44.6 billion in its boldest bid yet to chall...

Google admits Advertisng on Social Networks not going well

Despite Social Networks being the most popular destinations on the web and they making efforts to boost their ad platforms advertising has ...

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