Social Media casestudy: Mitsubishi Cedia

While very few people have a clue about what to do with social media in India we are seeing lots of new brands experimenting with it in Indi...

Forbes Ad Effectiveness Survey

Forbes did a study on small and big marketeers using digital marketing for their companies on ad effectiveness. For both small and large m...

Bing continues to make waves against google

Bing has finally brought some competition to the world of search and Microsoft's decision engine has started to make some small dents i...

Visa Survey: India Online Spending

Electronic Payment giant Visa carried out a survey among 9,142 Internet users aged between 18 to 49 years across six countries and territor...

Orkut India targets advertisers aggressively

Orkut has started aggressively targeting advertisers to monetize its social network specially in its 2 largest markets India and Brazil .Ork...

Twitter Trends

There is a new case study from harvard wherin they examined the activity of a random sample of 300,000 Twitter users in May 2009 to find ou...

Ads:Search is Sick Bing is cure

Search is sick Bing is cure this is the mantra with which Microsoft continues its battle against google. The new advertising for its search ...

Social Networking Usage in 18-24 years old: Only 22% use twitter

The Participatory Marketing Network ( PMN ) released results of a new study showing that only 22 percent of Generation Y (Age group 18-24) c...

Microsoft Takes on Google with this Bing Ad

Microsoft's new decision search engine Bing which aims to take on google has now gone live with huge PR and publicity push and so are t...

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